Move a site without losing what its urls earned
Redirects for a website relaunch, from the checklist to the import file — written to be useful whether or not you use Silentfrog.
the redirect map
what every relaunch needs, whatever it moves from or to.
301 redirects for a website relaunch: the complete checklist
Collect every old url, give each one a target, choose between 301, 302 and 410, and prove after go-live that each redirect resolves in a single hop.
read the guide →Finding the urls nothing links to before a relaunch
Old blog posts, campaign landings and discontinued products are invisible to a crawler. The six sources that find them — sitemaps, robots.txt, Search Console, logs, the archive.
read the guide →choosing a tool
what does the matching, what it matches on, and what it costs.
Redirect mapping tools compared (2026)
Dedicated mappers, free browser tools, Colab scripts and seo crawlers — whether each one crawls, what it matches on, and what it costs.
read the guide →Silentfrog vs Screaming Frog for redirect mapping
A general seo crawler with a near-duplicate workaround, or a tool that only builds redirect maps — where each one is the better choice, and how they split one relaunch.
read the guide →Redirect mapping in a spreadsheet vs an automated tool
When a spreadsheet is enough, what VLOOKUP and fuzzy lookup can and cannot pair, and the four steps an automated mapper takes off your hands.
read the guide →moving to webflow from…
the url patterns each platform leaves behind, and what each one becomes.
WordPress to Webflow: the 301 redirects you need (and the ones you don't)
Trailing slashes, date-based post urls, category and tag archives, the plugin's own redirect table — what each WordPress url pattern becomes on Webflow and which ones get a wildcard.
read the guide →Squarespace to Webflow: redirecting date-based blog urls and everything else
The publish date in every blog url, filters as query strings, the shop folder, and the url mappings box nobody remembers to copy.
read the guide →Wix to Webflow: the redirect map for /post, /product-page and the copy-of pages
One url folder per Wix app, one wildcard row per folder, the legacy /single-post/ blog, and the pages Wix named itself.
read the guide →Shopify to Webflow: redirects for products, collections and the pages that stay behind
Two urls per product, a prefix on every page, and the first decision: does the shop move or stay on a subdomain?
read the guide →HubSpot CMS to Webflow: redirects across subdomains, blog tags and /hubfs files
One sitemap per connected subdomain, landing pages that usually stay behind, three kinds of blog archive, and the flexible pattern redirects that have to be expanded first.
read the guide →importing the map into…
the same two-column file, a different header and a different wildcard for each importer.
How to import 301 redirects into Webflow (CSV and wildcards)
The two-column fromUrl,toUrl file, how one wildcard row replaces a whole folder, which rows to leave out, and what to do before the import replaces what the site already has.
read the guide →How to import a 301 redirect csv into WordPress (Redirection, Yoast, Rank Math, .htaccess)
No importer in core, so the file goes into a plugin or .htaccess. The csv each one expects, the regex notation for wildcards, and the caches to clear afterwards.
read the guide →How to add 301 redirects to Squarespace in bulk (URL mappings from a csv)
No file import, a text box instead: /old -> /new 301 per line, [name] as the wildcard, first match wins, about 2 500 lines fit.
read the guide →How to import 301 redirects into Wix from a csv (URL Redirect Manager)
Keep the template's headers, 500 rows per file, wildcard rows become group redirects in the manager, and the error report tells you which rows were refused.
read the guide →How to import URL redirects into Shopify from a csv
Redirect from,Redirect to with paths, no wildcards at all, the store prefixes that cannot be redirected, and the overwrite option for a store that was redirected before.
read the guide →How to bulk upload URL redirects to HubSpot from a csv
500 rows per upload with a column-mapping step, 140 characters per url, and flexible pattern redirects with :slug for whole folders.
read the guide →From a redirect csv to .htaccess or nginx rules
One line of shell per server: RedirectMatch lines for Apache, a map for nginx, wildcards as $1, and a curl test before dns moves.
read the guide →